Xiaohongshu-PGY-API
蒲公英关键词概览(搜索指数+博主画像)/PGY keyword overview
Changed on[中文]
用途:
- 给定一个关键词,返回它在小红书全站的热度概览,以及发这个词的博主长什么样
- 对应蒲公英内容广场搜索后的「全站数据」+「合作博主画像」两张卡片
请求体参数:
- search_word: 关键词,如 "面膜"
返回:
| 对象 | 字段 |
|---|---|
| searchWordData | searchScore 搜索指数、noteNum 关联笔记数、userNum 搜索人数、readNum 阅读量;每项都有对应的 *30bm 字段,是近 30 日环比百分比 |
| wordKolProfile | 合作博主画像:内容类目占比(如 护肤 93.8%)、账号人设占比(如 妈妈 25%) |
配套接口:
- 同一个关键词还可以调 /get_keyword_daily 看逐日走势、/get_keyword_related 看上下游关联词
- 三个接口互相独立,按需调用
响应结构(取数要剥两层):
- resp["data"] 是蒲公英原样信封(含 code/msg/success),业务数据还在它里面一层
- 正确取法:data = resp["data"]["data"];下面「返回」列的字段都在这一层下
计费:
- HTTP 200 → 计费。包含「查无结果」(data 为 null,如 ID 不存在或筛选无命中)—— 请求已送达蒲公英,同样扣费,不要因为拿不到数据就重试
- HTTP 400 → 不计费(参数格式非法,或上游资源不足/异常)
[English]
Purpose:
- Site-wide popularity overview of a keyword, plus the profile of bloggers posting about it
- Corresponds to the "Site Data" + "Blogger Profile" cards in the PGY content square
Request Body Parameters:
- search_word: keyword, e.g. "面膜"
Return:
| Object | Fields |
|---|---|
| searchWordData | searchScore, noteNum, userNum, readNum; each has a *30bm counterpart = 30-day change in percent |
| wordKolProfile | Blogger profile: content category share, persona share |
Related:
- /get_keyword_daily for the daily trend, /get_keyword_related for up/downstream keywords
- The three endpoints are independent; call whichever you need
Response shape (two layers):
- resp["data"] is PGY's raw envelope (with code/msg/success); the payload is one level deeper
- Correct access: data = resp["data"]["data"] — every field listed under "Return" lives here
Billing:
- HTTP 200 → charged, including "no result" (data is null, e.g. ID not found or filters matched nothing): the request did reach PGY, so retrying on empty data just burns quota
- HTTP 400 → not charged (malformed params, or upstream unavailable/error)
[示例/Example]
{"search_word": "面膜"}
选题流程:/get_keyword_related 扩出一批词 → 逐个调本接口比 searchScore 与 noteNum → 挑「搜索量不低但笔记数少」的词,即竞争小的机会词。
同一个关键词还可以调 /get_keyword_daily 看逐日走势。三个接口互相独立,按需调用。
Workflow: expand words via /get_keyword_related, compare searchScore vs noteNum here, pick high-search / low-supply keywords.
post/api/v1/xiaohongshu/pgy/get_keyword_stat
Request
- Base URLhttps://api.tikhub.io (the document declares no server; this is the origin it was published from)
- AuthHTTP bearer
Request body
Example request
{
"search_word": "面膜"
}Response
Successful Response
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