A brand's hook library: the opening lines of its creatives (the spoken hook, else the on-screen text of the first 3 seconds), each with its angle, format, creatives, ads, share still active, median observed days live and example ads, ranked by observed survival. Filter by format, production (ugc or produced), awareness, angle or a last-seen day. Observed survival, not performance or spend. Answers 409 until the view's first nightly build.

A brand's hook library: the opening lines of its creatives (the spoken hook, else the on-screen text of the first 3 seconds), each with its angle, format, creatives, ads, share still active, median observed days live and example ads, ranked by observed survival. Filter by format, production (ugc or produced), awareness, angle or a last-seen day. Observed survival, not performance or spend. Answers 409 until the view's first nightly build. Scope brands:read; cache daily.