Brands

Get a Brand by slug

Reads one Brand by its slug. The answer has every narrative section and the current revision. Send that revision back as base_revision when you update the Brand. A section that nobody wrote is null.

get/context/brands/{slug}

Request

Base URL: https://api.adcrunch.dev
URL: https://api.adcrunch.dev/context/brands/{slug}
Auth: HTTP bearer

Path parameters

slugstring required

The Brand slug (its handle in your organization).

Response

The Brand with all four sections. It does not carry its Personas — ask GET /context/brands/{slug}/personas for those.

createdAtnumber required

Milliseconds since the Unix epoch, UTC.

createdBystring required

descriptionstring required

guidelinesstring nullable required

Do’s and don’ts, claims to avoid.

idstring required

identitystring nullable required

Positioning, mission, what is on offer.

logoDocumentIdstring nullable required

The Document this Brand nominates as its logo.

messagingstring nullable required

Key messages, value propositions, proof points.

namestring required

revisionnumber required

Increments on every write. Send it back as base_revision to edit; a stale one answers 409.

slugstring required

updatedAtnumber nullable required

Milliseconds since the Unix epoch, UTC.

voicestring nullable required

Tone and personality.

websiteUrlstring nullable required

The brand’s public site. A locator only — its contents are not stored.

Example response

{
  "createdAt": 1790000000000,
  "createdBy": "usr_4d8b12",
  "description": "Running shoes sold direct to the runner, made to last a thousand kilometres.",
  "guidelines": "- Name the distance, never the \"journey\".\n- Claim the kilometres the shoe is tested to, and no more.\n- Do not compare the shoe to a named competitor.",
  "id": "brd_6a9c33",
  "identity": "Acme makes one running shoe and sells it direct. The promise is a thousand kilometres on the same pair, and a resole rather than a replacement.",
  "logoDocumentId": "doc_5e2b41",
  "messaging": "- One shoe, a thousand kilometres.\n- Resole it twice, and keep running on it.\n- Sold direct, so the price is the cost of the shoe.",
  "name": "Acme",
  "revision": 4,
  "slug": "acme",
  "updatedAt": 1790086400000,
  "voice": "Plain and measured. Short sentences. No superlative the shoe cannot earn.",
  "websiteUrl": "https://acme.example"
}

Changes

No recorded changes to this operation across all 1 revision of this API.