---
title: "Create Brand"
method: POST
path: "/v1/brands"
tags: ["brands"]
---

# Create Brand

`POST /v1/brands`

## Request

- Base URL: `https://api.theagentc.io` (the document declares no server; this is the origin it was published from)
- URL: `https://api.theagentc.io/v1/brands`
- Auth: HTTP bearer

Create a new brand in the current workspace.

## Request body

- BrandCreate
  - `name` string, required
  - `niche` string, nullable

## Response `201`

Successful Response

- BrandRead
  - `id` string, uuid, required
  - `workspace_id` string, uuid, required
  - `name` string, required
  - `niche` string, nullable, required
  - `soul_config` object, nullable, required
  - `brand_kit` object, nullable, required
  - `platforms` object, nullable, required
  - `content_pillars` object[], nullable, required
  - `created_at` string, date-time, required
  - `updated_at` string, date-time, required

## Other responses

- `422`: Validation Error

---

[API](https://skmtc.dev/theagentc/apis/the-agent-c-api.md) · [All operations](https://skmtc.dev/theagentc/apis/the-agent-c-api/llms.txt) · [OpenAPI document](https://skmtc.dev/theagentc/apis/the-agent-c-api/revisions/1c9868b44584?raw)