---
title: "Create an audience"
method: POST
path: "/audiences"
tags: ["Audiences"]
---

# Create an audience

`POST /audiences`

## Request

- Base URL: `https://www.fandom.ai/api/v1`
- URL: `https://www.fandom.ai/api/v1/audiences`
- Auth: HTTP bearer
- TypeScript: <https://skmtc.dev/skilledstars/apis/super-fans-enterprise-api/docs/audiences/post.ts> (a function with typed inputs; its response is checked against the schema)

Names must be unique in the workspace. Link data stores so targeting has real data behind it.

Scope: `audiences:write`.

Send an `Idempotency-Key` header to make retries safe.

## Headers

- `Idempotency-Key` string

## Request body

- object
  - `name` string, required
  - `description` string: Who these people are, in plain words. Drives targeting.
  - `keywords` string[]
  - `topics` string[]
  - `tags` string[]
  - `dataStoreIds` string[]: Data stores this audience is built from.

## Response `201`

Success

- object
  - `id` string, required
  - `name` string, required
  - `description` string, required
  - `kind` string, required: `custom`, `rfp` (from a brief) or `preset`.
  - `keywords` string[], required
  - `topics` string[], required
  - `tags` string[], required
  - `dataStoreIds` string[], required
  - `createdAt` string, nullable, required
  - `updatedAt` string, nullable, required

## Other responses

- `400`: The request is missing something or has a bad value. The message says what.
- `401`: No API key, or the key is wrong or revoked.
- `403`: The key doesn't have the scope, or isn't allowed this campaign or account.
- `409`: The current state doesn't allow this (for example, it's already done or still generating).
- `429`: More than 120 requests in a minute. Wait and retry.

## Changes

- **2026-10-07** `dfe5b1c3d84f`: 1 info
  - endpoint added

[Operation history](https://skmtc.dev/skilledstars/apis/super-fans-enterprise-api/changes/audiences/post.md)

---

[API](https://skmtc.dev/skilledstars/apis/super-fans-enterprise-api.md) - [All operations](https://skmtc.dev/skilledstars/apis/super-fans-enterprise-api/llms.txt) - [OpenAPI document](https://skmtc.dev/skilledstars/apis/super-fans-enterprise-api/revisions/6c1a68a75970?raw)