---
title: "Create Persona"
method: POST
path: "/brands/{brand_id}/personas"
---

# Create Persona

`POST /brands/{brand_id}/personas`

## Request

- Base URL: `https://api.scrunchai.com/v1`
- URL: `https://api.scrunchai.com/v1/brands/{brand_id}/personas`
- Auth: HTTP bearer
- TypeScript: <https://skmtc.dev/scrunch/apis/scrunch-data-api/docs/brands/:brand_id/personas/post.ts> (a function with typed inputs; its response is checked against the schema)

Create a new persona

## Path parameters

- `brand_id` integer, required

## Request body

- APIPersonaCreateInput: Input model for creating a persona.
  - `name` string, required: Display name of the persona.
  - `description` string, required: Description of the persona.

## Response `200`

Successful Response

- APIPersonaListing
  - `id` integer, required
  - `name` string, required
  - `description` string, required

## Other responses

- `422`: Validation Error

---

[API](https://skmtc.dev/scrunch/apis/scrunch-data-api.md) - [All operations](https://skmtc.dev/scrunch/apis/scrunch-data-api/llms.txt) - [OpenAPI document](https://skmtc.dev/scrunch/apis/scrunch-data-api/revisions/3c6aa69a6595?raw)