---
title: "Analytics: sales funnel & outreach section"
method: GET
path: "/admin/analytics/sales-funnel"
tags: ["Admin"]
---

# Analytics: sales funnel & outreach section

`GET /admin/analytics/sales-funnel`

## Request

- Base URL: `https://api.presscart.com` (the document declares no server; this is the origin it was published from)
- URL: `https://api.presscart.com/admin/analytics/sales-funnel`
- Auth: HTTP bearer

Signals-to-orders funnel (sdr-agent snapshot + primary-DB order trend) and reply-outreach approval stats for the /analytics sales-funnel-outreach section. The funnel and outreach sections resolve independently and are marked unavailable (never a wholesale 503) when the SDR console API is unconfigured or unreachable.

## Query parameters

- `from` string
- `to` string
- `granularity` 'day' | 'week' | 'month'

## Response `200`

Sales funnel & outreach payload retrieved (funnel/outreach sections may be unavailable)

- object
  - `generated_at` string, required
  - `filters` object, required
    - `from` string, required
    - `to` string, required
    - `granularity` 'day' | 'week' | 'month', required
  - `funnel` object, required
    - `available` boolean, required
    - `message` string, nullable, required
    - `trend_available` false, required
    - `snapshot` object, nullable, required
      - `contacts_total` number, required
      - `leads_in_outreach` number, required
      - `leads_replied` number, required
      - `positive_replies` number, required
      - `converted_users` number, required
      - `companies_onboarded` number, required
      - `purchased` number, nullable, required
      - `purchased_revenue` number, nullable, required
    - `snapshot_generated_at` string, nullable, required
  - `conversion_trend` object, required
    - `available` boolean, required
    - `message` string, nullable, required
    - `points` object[], required
      - `bucket_start` string, required
      - `orders` number, required
      - `revenue` number, required
  - `outreach` object, required
    - `available` boolean, required
    - `message` string, nullable, required
    - `total_drafts` number, nullable, required
    - `approved_drafts` number, nullable, required
    - `rejected_drafts` number, nullable, required
    - `approval_rate` number, nullable, required
    - `edit_rate_available` false, required
    - `template_performance_available` false, required

---

[API](https://skmtc.dev/presscart/apis/presscart-prod-api.md) · [All operations](https://skmtc.dev/presscart/apis/presscart-prod-api/llms.txt) · [OpenAPI document](https://skmtc.dev/presscart/apis/presscart-prod-api/revisions/2154581d845e?raw)