---
title: "Generate a complete brand kit"
method: POST
path: "/brand-kits"
---

# Generate a complete brand kit

`POST /brand-kits`

## Request

- Base URL: `https://namemy.app/api/v1`
- URL: `https://namemy.app/api/v1/brand-kits`
- Auth: HTTP bearer

Gated: Founder/Agency sub OR BRAND_KIT purchase.

## Request body

- object
  - `name` string, required
  - `industry` string
  - `description` string
  - `includeVisuals` boolean

## Response `200`

Brand kit

- BrandKitOutput: Complete brand kit returned by POST /brand-kits
  - `essentials` object
    - `name` string
    - `tagline` string
    - `missionStatement` string
    - `valueProposition` string
  - `audience` object
    - `primarySegment` string
    - `painPoints` string[]
    - `jobsToBeDone` string[]
  - `personality` object
    - `archetype` string
    - `traits` string[]
    - `voiceTone` string
  - `visualIdentity` object
    - `colorPalette` object
      - `primary` string
      - `secondary` string
      - `accent` string
      - `neutral` string[]
    - `typography` object
      - `headingFont` string
      - `bodyFont` string
      - `scale` string
    - `logoGuidelines` object
      - `clearSpace` string
      - `minSize` string
  - `voiceTone` object
    - `voicePrinciples` string[]
    - `doSay` string[]
    - `dontSay` string[]
  - `imagery` object
    - `style` string
    - `moodKeywords` string[]
  - `applications` object
    - `website` string
    - `socialMedia` string
    - `email` string
  - `dosDonts` object
    - `dos` string[]
    - `donts` string[]
  - `visualAssets` object, nullable: Present only when `includeVisuals=true`

## Other responses

- `402`: Payment required — endpoint gated by subscription or one-time add-on
- `429`: Rate limit or daily quota exceeded

---

[API](https://skmtc.dev/namemy/apis/namemy-app-api.md) · [All operations](https://skmtc.dev/namemy/apis/namemy-app-api/llms.txt) · [OpenAPI document](https://skmtc.dev/namemy/apis/namemy-app-api/revisions/1c302ede4b63?raw)